While some interior trends can be fully embraced and recreated within the home, others are more of a style reference allowing you to incorporate elements into your overall design scheme. Loud and proud with its oversized tropical prints and botanical beauty, the jungle fever trend is the perfect example of a style that can be scaled up or toned down.
Chaotic in its delivery, the look takes its design cues from hot, balmy climates, exotic paradises and urban jungles. Leafy palms, over sized plants and foliage are integral to the look acting as the focal point of a room.
Lively crisp greens, which bring a sense of wellbeing and harmony, are offset by cool, contemporary greys and luxe metallic detail for a look that is adventurous and fresh, bringing a sense of the outdoors in.
A toned down approach to the jungle craze sweeping interiors, the new Paradise range from Ted Baker and British Ceramic Tile celebrates the natural beauty of botanical prints.
Based on Ted’s classic Paradise print, this new collection gives a nod to the trend without overpowering your living space.
Ted’s take on the trend sees birds of paradise and foliage discreetly combined with a muted grey colour palette. Some tiles even have the addition of a ‘lustre effect’ to catch the light beautifully for added visual interest and intrigue. Ted’s full of surprises after all.
Each pack of nine ceramic tiles includes a random selection of designs that you can mix and match to create a unique patchwork effect on walls or floors.
Head of design for British Ceramic Tile, Claire O’Brien, says: “The jungle fever trend is one of the most impactful we’ve seen this year, while also being the most versatile. Be bold with vibrant hues of green and striking oversized patterns when it comes to your surface coverings and soft furnishings, or choose a more neutral colour palette for your backdrop, bringing in large palm plants and carefully selected images of flora and fauna to bring the trend to life.
“When it comes to tiles, you have to consider the size of your room, your individual style and longevity of your room. We know homeowners are trend-led, yet they need a more understated, discreet approach that will last for years. The Paradise collection is ideal for this, fusing fashion with interiors for a look that will endure and inspire.”
Available in a 331x331mm size with prices starting from £36 per sqm, Paradise coordinates effortlessly with Ted’s two plain concrete-effect tiles available in two subtly different shades of grey.